# Chinese market research with AI: read Xiaohongshu, Douyin and Weibo in your language

Your AI reads what Chinese consumers post on Xiaohongshu, Douyin, Weibo and other Chinese platforms, and answers in your language, with the posts it read and their links. It uses the Brand buzz, Viral finder and Find creators tools and 24 interfaces. A real run recorded 2026-10-18 answered “What are people on Xiaohongshu saying about camping coffee?” with 1 request for 36 credits (≈ $0.072–$0.12). Failed calls are free.

- Page: https://socialtoai.com/use-cases/china-market-research/
- Last updated: 2026-10-21

## What you get

Your AI reads what Chinese consumers post on Xiaohongshu, Douyin, Weibo and other Chinese platforms, and answers in your language, with the posts it read and their links.

The conversation happens in Chinese, on apps that need a local account to browse properly. Reading enough of it to see what people want takes time even for a native speaker.

## What it uses

The ready-made tools do the whole job in one request: SocialToAI runs the searches, reads the posts and comments, and returns one result with its sources. Each is priced before it runs.

- [Brand buzz](https://socialtoai.com/tools/brand-buzz.md): How people feel about it on each platform, what comes up most, and the posts behind it. From 16 credits a run.
- [Viral finder](https://socialtoai.com/tools/viral-finder.md): Posts that did clearly better than their authors usually do. From 24 credits a run.
- [Find creators](https://socialtoai.com/tools/find-creators.md): Creators who make that content, with their size, recent posts and how well each fits. From 9 credits a run.

Your AI can also call the interfaces one at a time. These are the ones this job reads; each costs a fixed number of credits per call.

| Platform | Interface | What it returns | Price key | Credits |
| --- | --- | --- | --- | --- |
| Xiaohongshu | [Search](https://socialtoai.com/xiaohongshu-search-api.md) | Find notes by keyword: text, author, likes, comment count and publish time. | `xiaohongshu.search` | 12 |
| Xiaohongshu | [Comments](https://socialtoai.com/xiaohongshu-comments-api.md) | The comments under one note: text, likes, reply count and time. | `xiaohongshu.comments` | 12 |
| Xiaohongshu | [Trending](https://socialtoai.com/xiaohongshu-trending-api.md) | What is trending now: title, rank and heat. | `xiaohongshu.trending` | 12 |
| Xiaohongshu | [Detail](https://socialtoai.com/xiaohongshu-detail-api.md) | One note by ID or link: text, author, likes, comment count and publish time. | `xiaohongshu.detail` | 12 |
| Douyin | [Search](https://socialtoai.com/douyin-search-api.md) | Find videos by keyword: text, author, likes, comment count and publish time. | `douyin.search` | 12 |
| Douyin | [Comments](https://socialtoai.com/douyin-comments-api.md) | The comments under one video: text, likes, reply count and time. | `douyin.comments` | 2 |
| Douyin | [Trending](https://socialtoai.com/douyin-trending-api.md) | What is trending now: title, rank and heat. | `douyin.trending` | 2 |
| Douyin | [Detail](https://socialtoai.com/douyin-detail-api.md) | One video by ID or link: text, author, likes, comment count and publish time. | `douyin.detail` | 2 |
| Weibo | [Search](https://socialtoai.com/weibo-search-api.md) | Find posts by keyword: text, author, likes, comment count and publish time. | `weibo.search` | 2 |
| Weibo | [Comments](https://socialtoai.com/weibo-comments-api.md) | The comments under one post: text, likes, reply count and time. | `weibo.comments` | 2 |
| Weibo | [Trending](https://socialtoai.com/weibo-trending-api.md) | What is trending now: title, rank and heat. | `weibo.trending` | 2 |
| Weibo | [Detail](https://socialtoai.com/weibo-detail-api.md) | One post by ID: text, author, likes, comment count, views and publish time. | `weibo.detail` | 2 |
| Bilibili | [Search](https://socialtoai.com/bilibili-search-api.md) | Find videos by keyword: text, author, likes, comment count, views and publish time. | `bilibili.search` | 2 |
| Bilibili | [Comments](https://socialtoai.com/bilibili-comments-api.md) | The comments under one video: text, likes, reply count and time. | `bilibili.comments` | 2 |

10 more on the platforms' own pages: [Xiaohongshu (RedNote) API](https://socialtoai.com/platforms/xiaohongshu.md), [Douyin API](https://socialtoai.com/platforms/douyin.md), [Weibo API](https://socialtoai.com/platforms/weibo.md), [Bilibili API](https://socialtoai.com/platforms/bilibili.md).

## A worked example

A real run on the live service, recorded 2026-10-18: the question, the calls the AI chose and what it answered. The credits are what the run was charged.

> What are people on Xiaohongshu saying about camping coffee?

| Platform | Tool | Sent | Requests | Returned | Credits |
| --- | --- | --- | --- | --- | --- |
| Xiaohongshu | [`brand_buzz`](https://socialtoai.com/tools/brand-buzz.md) | `brand: "露营咖啡" · about: "户外露营时自己做咖啡" · platforms: ["xiaohongshu"] · window: "90d" · scale: "small"` | 1 | 13 notes | 36 |
| **Total** |  |  | 1 | 13 items | **36** |

Recorded 2026-10-18

8 of the 13 posts found are about it: 100% positive, 0% neutral, 0% negative. What they mention most:

1. **Features** (38%, 3 notes): [“泰摩手冲套装，户外也能稳定萃取”](https://www.xiaohongshu.com/discovery/item/6ace5030000000000202b50a?xsec_token=YBG8sJk5ubaOiy4IR4aWFju_M8woOWi5f596-EyQu89_I%3D&xsec_source=app_share)
2. **Ease of use** (25%, 2 notes): [“意外比想象中方便。 撕开直接倒进水或牛奶里，冷水大约3秒就能化开”](https://www.xiaohongshu.com/discovery/item/6a7166a8000000002500db01?xsec_token=YBPlj8LOiespGe8OC5mJrELhKzAcNDnW_YlU9aDOcRrL0%3D&xsec_source=app_share)
3. **Quality** (13%, 1 note): [“亲手萃取的温柔质感 是成年人超治愈的低成本快乐”](https://www.xiaohongshu.com/discovery/item/6a5f63d40000000001033a6e?xsec_token=YB4BbvhOU2v5iwKzbmgNXN3JuvanMCovT7SnEUZ4w3TH0%3D&xsec_source=app_share)

Used 36 credits · $0.12. Every claim links to its source.

The posts it rests on, and the same calls as API requests, are in the [whole recorded run](https://socialtoai.com/docs/guides/read-xiaohongshu-notes-on-a-topic.md).

36 credits is $0.12 at 300 credits per dollar (purchases from $10) and $0.072 at 500 per dollar (from $200). Failed calls are free, and a search that runs and finds nothing is charged as a call.

## Platform by platform

- [How do I monitor what people say about a brand on TikTok with AI?](https://socialtoai.com/docs/guides/track-brand-mentions-on-tiktok.md)
- [How do I see what people say about a brand on X (Twitter) with AI?](https://socialtoai.com/docs/guides/track-brand-mentions-on-x.md)
- [How do I find out how a product is talked about on YouTube with AI?](https://socialtoai.com/docs/guides/track-brand-mentions-on-youtube.md)
- [How do I get my AI to read what Xiaohongshu (RedNote) says about a topic?](https://socialtoai.com/docs/guides/read-xiaohongshu-notes-on-a-topic.md)
- [How do I see what Douyin says about a brand with AI?](https://socialtoai.com/docs/guides/track-brand-mentions-on-douyin.md)
- [How do I follow what Weibo says about a product with AI?](https://socialtoai.com/docs/guides/track-brand-mentions-on-weibo.md)
- [How do I find Douyin creators in a niche with AI?](https://socialtoai.com/docs/guides/find-creators-on-douyin.md)
- [How do I ask my AI what is taking off on TikTok and YouTube?](https://socialtoai.com/docs/guides/see-what-is-trending-on-tiktok-and-youtube.md)
- [How do I find the posts on a topic that took off on X (Twitter) with AI?](https://socialtoai.com/docs/guides/find-viral-posts-on-x.md)
- [How do I find Xiaohongshu (RedNote) notes that are taking off with AI?](https://socialtoai.com/docs/guides/find-viral-notes-on-xiaohongshu.md)
- [How do I find Douyin videos that did far better than usual with AI?](https://socialtoai.com/docs/guides/find-viral-videos-on-douyin.md)

## Give this to your AI

Connect SocialToAI once: in [Claude](https://socialtoai.com/connect/claude.md), [ChatGPT](https://socialtoai.com/connect/chatgpt.md), [Claude Code](https://socialtoai.com/connect/claude-code.md), [Cursor](https://socialtoai.com/connect/cursor.md) and [Codex](https://socialtoai.com/connect/codex.md) you sign in and press Allow, with no key to paste; other clients are on [the connect page](https://socialtoai.com/mcp.md). Then paste this and replace the parts in angle brackets. Never paste a key into a chat.

**Prompt**

```
Use the SocialToAI tools (https://mcp.socialtoai.com/mcp) to research how Chinese consumers talk about <product category>. Search Xiaohongshu and Douyin, read the comments under the most liked posts, and answer in English: what they like, what puts them off, which brands come up and what they pay. Quote the original Chinese with a translation and a link for each point, and tell me the credits spent.
```

- [The whole recorded run](https://socialtoai.com/docs/guides/read-xiaohongshu-notes-on-a-topic.md): What are people on Xiaohongshu saying about camping coffee?
- [Brand buzz](https://socialtoai.com/tools/brand-buzz.md): How people feel about it on each platform, what comes up most, and the posts behind it
- [Viral finder](https://socialtoai.com/tools/viral-finder.md): Posts that did clearly better than their authors usually do
- [Find creators](https://socialtoai.com/tools/find-creators.md): Creators who make that content, with their size, recent posts and how well each fits