# Track competitors without making it a full-time job

Every morning your AI tells you what the rival accounts you name posted, and which posts beat their usual numbers. A real run recorded 2026-10-18 answered “Which of National Geographic's Instagram posts did best this week?” with 1 request for 12 credits (≈ $0.024–$0.04). Failed calls are free.

- Page: https://socialtoai.com/use-cases/competitor-tracking/
- Last updated: 2026-10-29

> Every Monday, tell me what these 3 competitors posted last week. Only the posts that did better than usual.

[Say “watch this daily” to your AI](https://socialtoai.com/docs/schedules.md#watch) · No account of yours needed, no ban risk · failed calls are free

## What you get

Your AI follows the accounts you name and tells you what each one published lately and which posts did clearly better than that account usually does, with the numbers and links.

Opening each account, scrolling its posts and writing down the numbers takes a while for one account, and a baseline of what is usual for it takes longer.

## What it uses

The ready-made tool does the whole job in one request: SocialToAI runs the searches, reads the posts and comments, and returns one result with its sources. Each is priced before it runs.

- [Account watch](https://socialtoai.com/tools/account-watch.md): What each one posted lately, and which posts beat its usual numbers. From 9 credits a run.

Your AI can also call the interfaces one at a time. These are the ones this job reads; each costs a fixed number of credits per call.

| Platform | Interface | What it returns | Price key | Credits |
| --- | --- | --- | --- | --- |
| Instagram | [User Posts](https://socialtoai.com/instagram-user-posts-api.md) | The recent posts of one account. | `instagram.user_posts` | 2 |
| Instagram | [User Profile](https://socialtoai.com/instagram-user-profile-api.md) | One account: name, bio, followers and following. | `instagram.user_profile` | 2 |
| TikTok | [User Posts](https://socialtoai.com/tiktok-user-posts-api.md) | The recent videos of one account. | `tiktok.user_posts` | 2 |
| TikTok | [User Profile](https://socialtoai.com/tiktok-user-profile-api.md) | One account: name, bio, followers, following and post count. | `tiktok.user_profile` | 2 |
| X | [User Posts](https://socialtoai.com/x-user-posts-api.md) | The recent posts of one account. | `x.user_posts` | 2 |
| X | [User Profile](https://socialtoai.com/x-user-profile-api.md) | One account: name, bio, followers, following and post count. | `x.user_profile` | 1 |
| YouTube | [User Profile](https://socialtoai.com/youtube-user-profile-api.md) | One account: name, bio, followers and post count. | `youtube.user_profile` | 2 |
| LinkedIn | [User Posts](https://socialtoai.com/linkedin-user-posts-api.md) | The recent posts of one account. | `linkedin.user_posts` | 2 |
| LinkedIn | [User Profile](https://socialtoai.com/linkedin-user-profile-api.md) | One account: name and bio. | `linkedin.user_profile` | 2 |
| Xiaohongshu | [User Posts](https://socialtoai.com/xiaohongshu-user-posts-api.md) | The recent notes of one account. | `xiaohongshu.user_posts` | 12 |
| Xiaohongshu | [User Profile](https://socialtoai.com/xiaohongshu-user-profile-api.md) | One account: name, bio, followers, following and post count. | `xiaohongshu.user_profile` | 12 |
| Douyin | [User Posts](https://socialtoai.com/douyin-user-posts-api.md) | The recent videos of one account. | `douyin.user_posts` | 2 |
| Douyin | [User Profile](https://socialtoai.com/douyin-user-profile-api.md) | One account: name, bio, followers, following and post count. | `douyin.user_profile` | 2 |
| Weibo | [User Profile](https://socialtoai.com/weibo-user-profile-api.md) | One account: name, bio, followers, following and post count. | `weibo.user_profile` | 2 |

2 more on the platforms' own pages: [Instagram API](https://socialtoai.com/platforms/instagram.md), [TikTok API](https://socialtoai.com/platforms/tiktok.md), [X (Twitter) API](https://socialtoai.com/platforms/x.md), [YouTube API](https://socialtoai.com/platforms/youtube.md), [LinkedIn API](https://socialtoai.com/platforms/linkedin.md), [Xiaohongshu (RedNote) API](https://socialtoai.com/platforms/xiaohongshu.md), [Douyin API](https://socialtoai.com/platforms/douyin.md), [Weibo API](https://socialtoai.com/platforms/weibo.md).

## A worked example

A real run on the live service, recorded 2026-10-18: the question, the calls the AI chose and what it answered. The credits are what the run was charged.

> Which of National Geographic's Instagram posts did best this week?

| Platform | Tool | Sent | Requests | Returned | Credits |
| --- | --- | --- | --- | --- | --- |
| Instagram | [`account_watch`](https://socialtoai.com/tools/account-watch.md) | `accounts: ["https://www.instagram.com/natgeo/"] · window: "7d" · scale: "small"` | 1 | 21 posts | 12 |
| **Total** |  |  | 1 | 21 items | **12** |

Recorded 2026-10-18

19 posts in the window; the account's usual is 46,077 interactions a post. What stands out:

1. **Posts that took off (2× the usual or more)** (21%, 4 posts): [“Timing is everything in wildlife photography, and this year's Wildlife Photographer of the”](https://www.instagram.com/p/DefvqAeFyRJ/)
2. **News** (60%, 3 posts): 3 of the 5 posts analysed
3. **Story** (20%, 1 post): 1 of the 5 posts analysed

Used 12 credits · $0.04. Every claim links to its source.

The posts it rests on, and the same calls as API requests, are in the [whole recorded run](https://socialtoai.com/docs/guides/monitor-an-account-on-instagram.md).

12 credits is $0.04 at 300 credits per dollar (purchases from $10) and $0.024 at 500 per dollar (from $200). Failed calls are free, and a search that runs and finds nothing is charged as a call.

## Platform by platform

- [How do I track which of an account's TikTok videos took off with AI?](https://socialtoai.com/docs/guides/monitor-an-account-on-tiktok.md)
- [How do I see which of an account's Instagram posts did best with AI?](https://socialtoai.com/docs/guides/monitor-an-account-on-instagram.md)
- [How do I keep track of what an account posts on X (Twitter) with AI?](https://socialtoai.com/docs/guides/monitor-an-account-on-x.md)

## Give this to your AI

Connect SocialToAI once: in [Claude](https://socialtoai.com/connect/claude.md), [ChatGPT](https://socialtoai.com/connect/chatgpt.md), [Claude Code](https://socialtoai.com/connect/claude-code.md), [Cursor](https://socialtoai.com/connect/cursor.md) and [Codex](https://socialtoai.com/connect/codex.md) you sign in and press Allow, with no key to paste; other clients are on [the connect page](https://socialtoai.com/mcp.md). Then paste this and replace the parts in angle brackets. Never paste a key into a chat.

**Prompt**

```
Use the SocialToAI tools (https://mcp.socialtoai.com/mcp) to watch these competitor accounts: <account links>. With the Account watch tool, tell me what each one posted in the last 7 days and which posts did clearly better than that account usually does, with likes, comments and links. Say what the strong posts have in common, and what the run cost in credits.
```

- [The whole recorded run](https://socialtoai.com/docs/guides/monitor-an-account-on-instagram.md): Which of National Geographic's Instagram posts did best this week?
- [Account watch](https://socialtoai.com/tools/account-watch.md): What each one posted lately, and which posts beat its usual numbers
- [Instagram API](https://socialtoai.com/platforms/instagram.md): Every call on Instagram, with its credits.
- [TikTok API](https://socialtoai.com/platforms/tiktok.md): Every call on TikTok, with its credits.
